Guides
Guest Post Price in 2026: We Priced 299 Sites, in Rupees
We priced 299 sites we sell placements on. Domain Authority correlates with price at only 0.25, and nearly half of the DA 50+ sites we measured get under 5,000 visits a month. What moves the price most is whether the site is Indian: a ₹44,999 median, against ₹6,999 for global sites.
Backlinkcart Team
Updated · 7 min read
A guest post price in 2026 runs from ₹2,999 to ₹99,999 per placement, with a median of ₹12,999 across the 299 sites we price ourselves. The biggest thing behind that spread is not a metric at all. It is whether the site is Indian.
Domain Authority, the number most buyers ask about, moves the price only weakly. Here is the whole distribution, in rupees, with the method at the bottom.
Guest post price by Domain Authority
| Domain Authority | Sites | Median price |
|---|---|---|
| DA 20–39 | 70 | ₹10,999 |
| DA 40–49 | 129 | ₹10,999 |
| DA 50–59 | 51 | ₹18,999 |
| DA 60–69 | 22 | ₹16,999 |
| DA 70+ | 15 | ₹36,999 |
These rows cover the 287 sites we have fully measured. The other 12 are new partner sites whose traffic we are still checking, so they sit out of every DA, traffic and correlation figure on this page.
Read the rows again. A DA 40–49 site has the same median price as a DA 20–39 site, and DA 60–69 comes out cheaper than DA 50–59. Prices do climb at the top, but 10 of the 15 DA 70+ sites are Indian, and Indian sites cost more at every level (see below). Across the 287 sites the correlation between DA and price is 0.25: a weak relationship, not a pricing rule.
Part of the reason is in the traffic figures of the same data: nearly half of the DA 50+ sites we have measured get under 5,000 organic visits a month (42 of 88). A high DA number is easy to acquire and tells you little about who reads the site.
What actually sets the guest post price?
Mostly, whether the site is Indian. Across the 287 sites we have measured, that alone correlates with price at 0.85. The best site metric, traffic, manages 0.41 (on a log scale), DA 0.25 and DR 0.18.
Traffic does look like the answer at first:
| Monthly organic visits | Sites | Median price |
|---|---|---|
| Under 5,000 | 175 | ₹8,999 |
| 5,000–25,000 | 67 | ₹16,999 |
| 25,000–100,000 | 31 | ₹38,999 |
| Over 100,000 | 14 | ₹32,999 |
The median rises more than fourfold from the bottom band to the 25,000–100,000 band, then eases for the 14 busiest sites.
Most of that is geography. Indian sites are both busier and far dearer: they make up 24 of the 31 sites in the 25,000–100,000 band, but only 31 of the 175 under 5,000. Look at Indian sites on their own and traffic says almost nothing about price (0.04), while Domain Rating is the best guide at 0.30. Among global sites DR leads again, at 0.38 against 0.26 for traffic.
Why is a guest post on an Indian publication more expensive?
Restrict the same list to sites based in India and the median price jumps from ₹12,999 to ₹44,999 across 107 sites. Traffic does not explain it: in every traffic band, the typical Indian site costs at least four times the typical global one. The likeliest reason is demand. Indian businesses want links from Indian sites, and genuine Indian publishers are few.
Compare like for like and the gap holds: ₹47,999 against ₹6,999 among sites under 5,000 monthly visits, and ₹44,999 against ₹9,999 between 5,000 and 25,000. Above 25,000 visits only 5 global sites remain to compare, so read those bands as indicative. And it is not only the big news titles: the 36 Indian sites we list as blogs have a median of ₹38,999, and only 10 of the 107 cost under ₹15,000.
So the honest answer for India is a range, not a single number: the middle half of Indian listings cost ₹32,999 to ₹58,999.
Guest post cost when you buy direct from a publisher
Marketplace prices include the work of finding, vetting, pitching and checking the placement. Buying straight from a publisher removes that, so we are asking publishers what they charge. Two have answered in writing so far:
- A business blog: ₹1,900 for one article.
- An investing blog at DR 32: ₹5,000 for one article with one dofollow link, paid before publication, live within 24 hours.
That is the entire sample to date — two replies from fifteen publishers contacted. We publish it because two real quotes are worth more than an invented range, and we will update this section as replies arrive. The rates are what each publisher asked for; we do not name them.
What we charge for a guest post
| Placement | What it is | Price |
|---|---|---|
| DA 30+ editorial guest post | One post written for your topic, dofollow link in the body | ₹2,999 |
| DA 70+ premium editorial | DA 70+ publication, 25,000+ monthly visits | ₹14,999 |
All prices are before 18% GST in India, which you can claim back with a GSTIN. You can also pick the exact sites yourself and pay the listed price per site.
Is a ₹500 guest post real?
Almost never, and our own delivery records show what the money buys instead. Across 17,192 verified placements we delivered and re-checked, Social Bookmark and Directory/Citation placements produced no surviving links at all: 0 live out of 901. Those two categories are what cheap bulk packs are mostly built from. Web 2.0 placements, the next tier up, survived at 68%.
A ₹500 "guest post" is usually a page you could publish yourself on an article platform. It is not wrong to buy them, as long as you know that is what you are buying, and you do not count them as editorial placements.
How do I price-check a guest post quote?
Five questions settle it in about a minute:
- Ask for monthly organic traffic, not Domain Authority. The data above is why.
- Ask whether the post is permanent, and whether the link is dofollow and inside the body text.
- Ask whether the post will carry a "sponsored" or "partnered" label. A labelled post is worth less as a link, and some publishers only sell labelled ones.
- Ask for the live URL on delivery and open it yourself. A status code proves nothing; the page has to contain your link.
- Compare per link, not per package. Divide any quoted price by the number of placements before you judge it.
How much does a guest post cost in India?
More than half of the sites we price (173 of 299) cost ₹15,000 or less per placement, and the median across all of them is ₹12,999. Indian sites run far higher, with a median of ₹44,999. Anything under ₹1,000 is a different product, not a cheaper version of the same one.
Does a higher DA guest post get better results?
Not reliably, on this evidence. DA correlates with price at only 0.25, and nearly half of the DA 50+ sites we have measured get under 5,000 monthly visitors. Traffic, topical fit and whether the link sits in the body text are the things worth paying more for.
Method
Prices are the listed rupee prices on our own guest post marketplace on 28 September 2026: 299 active listings. 287 of them carry a Domain Authority, Domain Rating and monthly organic traffic figure supplied with the listing, recorded between July and September 2026. The other 12 are new partner sites whose traffic we are still checking; they count in the price figures but in no DA, traffic or correlation figure. Correlations are Pearson coefficients over those 287 sites, or over the Indian and global sites among them, of price against DA, DR, the logarithm of traffic and whether the site is Indian. "Global" means a site listed without a single home country. Medians, not averages, because on 28 September 2026 the 64 Indian listings at ₹40,000 or more pulled the average (₹22,611) far above the median. Publisher quotes are first-party, collected by email from 19 September 2026 onward. Survival figures are our delivery record as of 26 September 2026. Our own prices exclude 18% GST. This is one vendor's price list and one vendor's verification record, not a market-wide sample, and we have said so on the page.